Company uniforms play an important role for any business. They make your employees easier to identify and it helps promote your business when executed properly. Sharp, detailed workwear gives off an air of professionalism which helps draw the attention of many of your consumers. Implementing company uniforms are one thing, but designing them is another process that requires careful thought and planning.
If you’re just starting off from scratch, designing company workwear can be quite confusing. There are a lot of elements to consider and all of these will affect the overall look and feel of your workplace uniforms. The good news is, we’re here to help! This guide will help you cover all aspects of the designing process and help you create company uniforms that thoroughly represent your brand image as a whole.
Key benefits of well-designed workwear
Before we get started, it’s important to know how properly designed workwear can have a huge impact on your business. Company clothing does more than just provide your employees with appropriate work clothes. Bespoke workwear that’s well-designed offers several key benefits like:
Improves brand recognition through a cohesive image.
Helps increase customer awareness.
Builds trust with your customers by maintaining a professional image.
Great form of advertising for your business.
Promotes an equal work environment.
Protects workers from occupational safety risks (if needed)
Cultivates a team environment within the workplace.
Work uniforms have undergone a massive overhaul over the past few years. Gone are the baggy, unsightly work clothes that employees refuse to wear and are replaced with up-to-date designs that are both comfortable and stylish. If you’re unsure about how to design your workplace uniforms, here are 5 tips to help you create the perfect workwear.
Consider the fit and finish of the clothes.
The first step in creating a proper workplace uniform are the fit and finish. Choose high quality materials that are comfortable to wear and make sure the clothes fit properly on your employees. The fabrics used when creating the clothes should be taken into account. Some popular choices are polyamide and polyester fibers which combine both comfortability and durability. Avoid using cotton materials since it’s heavy and doesn’t offer moisture-wicking properties compared to the two aforementioned fabrics.
To achieve proper fitting, acquire the accurate measurements from each employee so you can determine the correct sizing of the workwear. When the workwear fits properly, your employees will be able to comfortably perform their duties without it hindering their productivity.
Choose colours that complement your company’s brand.
Colour scheme is a very important aspect to consider when designing workplace uniforms. Your choice of colours will determine if the uniforms are visually appealing or off-putting. A general rule is to stick with the palettes that are associated with your brand image. Go with the colours that are most prominent with your brand and complement it with lighter, more subtle tones.
There is an exception to this rule, however. If your brand uses complex colours of different shades, it’s best to tone it down and go with the ones that are pleasing to the eye. You don’t want your employees to wear neon uniforms just because your brand image has neon colours in it. The most important thing is that the colour scheme should accurately represent your corporate identity as a whole without going too overboard.
The work environment of your employees.
Different workplaces require different uniforms so your employees can operate safely and efficiently. Take their work environment into consideration and adjust the design of your company uniform accordingly. Doing so will help protect them from the elements and allow them to perform their tasks more effectively. For example, lightweight, breathable fabrics are a great choice if your employees work in hot conditions. Thicker fabrics are better suited for low-temperature conditions to help insulate your employees from the cold environment.
Function over form is an important principle to follow when designing company uniforms. The uniforms should be practical and offer user protection in cases where employees can be exposed to occupational hazards. For example, high visibility jackets should be used when workers are operating in low-light conditions. Prioritize the safety of your employees when designing workwear.
Setting the appropriate budget.
To help keep the costs down, it’s a good idea to set an appropriate budget since it’s quite easy to get carried away when designing company uniforms. Complex designs and higher quality materials can quickly add up if you’re not careful. To prevent this, set a reasonable budget and discuss it thoroughly with your supplier. This way, you’ll be able to manage your expectations and your supplier will be able to recommend materials that fit within your budget.
Hear feedback from your employees.
Once the design and colour scheme of the uniforms have been finalized, gather your workforce and ask them how they feel about their new company workwear. Hearing feedback from your employees means that you can cater the clothes according to their needs. After all, they will be the ones who will be wearing the uniform. Don’t be hesitant to ask their opinions about the choice of materials, the textures, and the overall design of the clothes to get a better understanding of how they want their uniforms to look and feel.
Having them involved in the creation process makes it easier for you to design the perfect work uniform. Their input might also offer you insights on new styles, cuts, and other materials that you wouldn’t have thought otherwise. Take the time to discuss things in further detail with your employees so you can create comfortable, stylish uniforms that they would love to wear.
Company uniforms are an essential part of any business and it offers plenty of benefits that all entrepreneurs should take advantage of. It helps increase your brand’s visibility and fosters cohesion inside the workplace. Take the time to carefully design your company uniforms and make sure the elements work in tandem to create workwear that conveys the overall image of your company.